Digital media company Arre acquired Apalya Technologies

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Who: Digital media company Arre
What: Acquired Apalya Technologies
When: 21 December 2015

Arre, the digital media brand from UDigital, a venture founded by Ronnie Screwvala, B Saikumar and Ajay Chacko, on 21 December 2015 announced the acquisition of Apalya Technologies.

As part of the deal, the cofounders of Apalya, Vamshi Reddy and Shiva Bayyapunedi, will get 2 percent sweat equity in UDigital.

Apalya will help Arre, which is developing content in various forms including edgy videos, serial-like podcasts, investigative documentaries and long-form narratives, to add platform capability to its digital content play.

About Apalya Technologies

Formed in 2005, Apalya specialises in mobile and OTT solutions.

It brings the best of live TV and on-demand movies and TV shows across devices and operating system to more than 15 operators and 50 million subscribers in India, South and South-East Asia, the Middle East and Africa.

Its mobile TV streaming platform integrates consumers, mobile operators, content owners and advertisers creating revenue streams across the New Media value chain.