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Randstad Employer Brand Research 2019 reported Amazon India most attractive employer brand

Posted on:19 Jun 2019 14:35:43
Randstad Employer Brand Research 2019 reported Amazon India most attractive employer brand
19 June 2019 Current Affairs: According to the Randstad Employer Brand Research (REBR) 2019 reported that Amazon India, the E-commerce giant, is the most attractive employer brand in the country.  Amazon scored high on financial health, utilisation of latest technologies and a strong reputation.
The top 10 most-attractive employer brands in India for 2019 are:
1st-Amazon India
2nd-Microsoft India
3rd-Sony India
4th-Mercedes-Benz
5th-IBM
6th-Larsen & Toubro
7th-Nestle
8th-Infosys 
9th-Samsung
10th-Dell

Findings of the report:
REBR covered 75% of the global economy with 32 participating countries and more than 2,00,000 respondents worldwide. 
The research found that the top driver for the Indian workforce while choosing an employer are:
♦ salary
♦ employee benefits
♦ work-life balance
♦ job security
It also said that 55% of Indians prefer to work for a large multi-national corporation, only 9% preferred start-ups.
The preference for MNCs can be strongly attributed to job security, financial health and career progression opportunities that these organisations are able to offer their employees.
According to the Randstad Employer Brand Research (REBR) 2019 reported that Amazon India, the E-commerce giant, is the most attractive employer brand in the country.  Amazon scored high on financial health, utilisation of latest technologies and a strong reputation.
The top 10 most-attractive employer brands in India for 2019 are:
1st-Amazon India
2nd-Microsoft India
3rd-Sony India
4th-Mercedes-Benz
5th-IBM
6th-Larsen & Toubro
7th-Nestle
8th-Infosys 
9th-Samsung
10th-Dell

Findings of the report:
REBR covered 75% of the global economy with 32 participating countries and more than 2,00,000 respondents worldwide. 
The research found that the top driver for the Indian workforce while choosing an employer are:
♦ salary
♦ employee benefits
♦ work-life balance
♦ job security
It also said that 55% of Indians prefer to work for a large multi-national corporation, only 9% preferred start-ups.
The preference for MNCs can be strongly attributed to job security, financial health and career progression opportunities that these organisations are able to offer their employees.

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