Kerala bags LPMI's best family destination award


Posted on:13 May 2016 10:17:39

Kerala bags LPMI's best family destination award
13 May 2016 Current Affairs: Kerala has once again been named as the best family destination in the country at the Lonely Planet Magazine India (LPMI) Travel Awards 2016.Kerala Tourism Director U V Jose received the award at a function in Mumbai.

Nominations for the awards are shortlisted by a panel of travel experts and professionals, following which readers vote both online and in the magazine.Besides being judged the best place to take the family along for a holiday, Kerala was also nominated in the best destination for 'culture' and 'to relax' categories.

Kerala Tourism had earlier won the Ulysses Prize of the United Nations World Tourism Organisation for its contribution as a global leader to sustainable tourism.

Lonely Planet : Lonely Planet is the largest travel guide book publisher in the world.The company is owned by American billionaire Brad Kelley's NC2 Media, which bought it in 2013 from BBC Worldwide for US$77 million (the equivalent of £45.5 million in May 2014) after it was valued at US$250 million in 2008.Originally called "Lonely Planet Publications", the company changed its name to "Lonely Planet" in July 2009 to reflect its broad travel industry coverage and an emphasis on digital products. After the Let's Go travel guide series that was founded in 1960, the Lonely Planet books were the second series of travel books aimed at backpackers and other low-cost travellers. As of 2011, the company had sold 120 million books since inception and by early 2014, it had sold around 11 million units of its travel apps

 


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